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Ask Me Anything! Determining a Winning Strategy for Fundraising in 2022
While start-ups are known for their grit and ingenuity, the current landscape has forced the start-up world to get scrappier than ever as the economy changes, budgets shrink and uncertainty has become the new norm. This has left many of us wondering what the start-up fundraising landscape looks like in 2022.

Join us for an Ask Me Anything! with our start-up financing experts as they discuss the evolving fundraising landscape, how they are thinking about financing for start-ups and what you can do to position your company for success in the coming months and year.

Bring your questions for the panel and learn about the latest options to raise capital, we hope to see you there.


Lighter Capital has revolutionized startup financing by making it easy for entrepreneurs to quickly access up to $4 million in growth and working capital with zero dilution and full control over how to use the funds. Lighter has provided financing to 400+ companies, totaling over $200M.

HubSpot helps businesses grow better with its Growth Platform, which combines sales, marketing, operations, and service tools into one centralized CRM system. These integrated tools help to create efficiency and transparency across your business.

Republic's mission is to democratize investing. Irrespective of your net worth, making an investment is casting a vote for the technology or change you want to see in the future.

Silicon Valley Bank is the premier bank for technology, life science, cleantech, venture capital, private equity and premium wine businesses. SVB provides industry knowledge and connections, financing, treasury management, corporate investment and international banking services to its clients worldwide through 26 U.S. offices and seven international operations.

500 Global is a venture capital firm that invests early in founders building fast-growing technology companies. We focus on markets where technology, innovation, and capital can unlock long-term value.

Jan 26, 2022 01:30 PM in Pacific Time (US and Canada)

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Melissa Widner
CEO @Lighter Capital
Melissa Widner is the CEO of Lighter Capital, the pioneer and leading provider of revenue-based financing to SAAS companies. She has a deep understanding of the entrepreneur's journey and the importance of growth capital. Previously she was the Managing Director of NAB Ventures, the venture capital arm of National Australia Bank, where she invested in and served as a director for several global fintech companies, including Lighter Capital. As CEO she led two companies to successful acquisitions that provided over a 10X return to investors. She co-founded and was the CEO of Silicon Valley enterprise software company, 7Software (acquired by Concur Technologies NASDAQ: CNQR, acquired by SAP). Melissa is also the co-founder and Chair of Heads Over Heels, an Australian organization that helps women entrepreneurs running high growth companies.
Cheryl Campos
Head of Venture Growth & Partnerships @Republic
Cheryl is passionate about the intersection of finance, technology, and social impact. She is the Head of Venture Growth and Partnerships at Republic, a one-stop-shop for founders to raise capital from both accredited and non-accredited investors. She is focused on introducing underrepresented founders to these alternative funding sources in order to help their startups thrive. In addition, she works on partnerships with other venture capital and ecosystem builders while supporting the growing Republic portfolio of 150+ companies.
Brandon Greer
Senior Manager, Corporate Development @HubSpot Venture Space
Brandon sits on HubSpot's Corporate Development & Strategy team, where he leads HubSpot Ventures, the business’s $100M corporate venture capital fund. Brandon oversees the pre-and-post investment process for HubSpot’s direct investment portfolio and the day-to-day operations of the fund, working closely alongside the product, strategy, and business development teams. Previously, Brandon worked as an Investor at OpenView Venture Partners, a software-focused VC fund based in Boston. He holds a Bachelors of Science in Applied Economics from Cornell University.
James Wilson
VP - Early Stage Practice @Silicon Valley Bank
James A Wilson is a vice president for SVB’s Start-Up Banking team in the San Francisco Bay Area, where he crafts flexible banking solutions that help pre–Series A companies build a profitable business around a bold idea. In this role, James draws on the entire SVB network as well as an international community of peers and partners to help improve each client’s odds of scaling to the next level. James is passionate about serving ambitious founders during this exciting and pivotal stage of their growth, and he thrives on doing his part to help them advance problem-solving breakthroughs that will truly make a difference.
Roland Osborne
Principal @500 Startups
Roland is a Principal at 500 Global investing in and advising companies for the global fund and San Francisco - based flagship accelerator program. Previously at 500 he was Practice Director for Corporate experimentation, helping startups and corporates alike collaborate and create successful partnerships. Prior to joining 500, he worked in the Balkans and South America advising startups, bringing his past experience as an operator and product leader to those regions. Roland is a serial entrepreneur having spent nearly 2 decades founding and leading product for companies in the web hosting, software development, and customer service spaces. His last venture which he co-founded was Olark which has transformed how over 12,000 businesses do sales and service online, creating many of the conventions used in the business chat space today.